Matt Makes Money

Diagnostic + Strategy Roadmap

Find the constraint. Build the fix. 60 days of support.

$500 — One-Time Investment

What this is

This is not a course. This is a hands-on diagnostic of your ad ecosystem — your campaigns, audiences, offer, and conversion path — followed by a custom-built strategy and the tools to execute it. You get 60 days of direct access to me.

You're already running ads but the math isn't working
You already have clients or customers — this isn't beginner instruction
Costs are too high, the funnel leaks, or you're getting attention but can't convert it
You don't need another course — you need someone to look under the hood

How it works

Three phases. Clear structure. No guesswork.

1
The Diagnostic Call
Day 1 · 60–120 minutes · Zoom screen-share (recorded)
A
Constraint analysis — I dig into your Ads Manager, campaign structure, audiences, budgets, and bidding to find the single biggest constraint costing you money.
B
Funnel walkthrough — Landing page, checkout flow, offer structure, pricing. Where are people dropping off?
C
Audience analysis — Who's watching, who's clicking, who's buying, and where the retargeting layers should sit.
D
Offer diagnostic — Does the math work? Can the offer actually support the ad spend? If not, we fix the structure.
2
The Build
Days 2–14 · Custom deliverables built for your business
1
Custom ad scripts — Written for your business, your voice, your audience. Not templates.
2
Ads Manager walkthroughs — Video demos of exactly what buttons to press and what to set up. No guessing.
3
Content Bible — Your ICA profile, messaging framework, and content angles so you never run out of ideas.
4
Video production guide — How to shoot the ad, what equipment to use, what format works best.
5
KPI tracker + benchmarks — What numbers to watch, what's good, what's bad, when to kill and when to scale.
6
Custom GPTs — Built for your business to help you write new scripts and content on an ongoing basis.
3
Support + Implementation
Days 1–60 · I'm in your corner the whole time
60 days of direct support — Via your preferred channel: email, DMs, Messenger, text. Whatever works for you.
Group call invites — Join live strategy calls with other clients for additional perspective and Q&A.
Campaign reviews — Send me screenshots, I'll tell you what to adjust. Feedback within 24–48 hours.

Everything you walk away with

Diagnostic call recording + transcript
Constraint analysis with fix
Custom ad scripts
Ads Manager video walkthroughs
Content Bible
Video production guide
KPI tracker + benchmarks
Custom GPTs for ongoing content
60 days of direct support
Group call access
The Backstop
I have direct access to my mentor who has generated millions in revenue using the exact same ad ecosystem strategy I teach. If we hit anything I can't solve on my own, you're still covered. There's no gap in expertise that goes unaddressed.

The timeline

From diagnostic to running optimized campaigns.

Week 1
Diagnostic call. I identify the biggest constraint and start building the fix.
Weeks 2–3
You receive all deliverables — scripts, walkthroughs, Content Bible, GPTs, KPIs. We go through everything together.
Weeks 3–4
You start implementing. I review your campaigns, give feedback, and troubleshoot in real time.
Weeks 5–8
Ongoing support. You're running, I'm watching. We optimize based on real data. Group call access continues.
Get Started

Let's find the leak and fix it.

Here's what happens next:

1
DM me on Instagram
2
Short intake form
3
Book the diagnostic
4
60 days of support

mattmakesmoney.com · @thesecretmattshow